The Nordstrom Anniversary Sale 2018 Beauty Buys Are Amazing And You Can\'t Miss \'Em

Since its introduction in 2015, Prime Day has transitioned from being a day to find decent deals on Amazon into a massive day-and-a-half-long savings event. With millions of shoppers flocking to the site to in search of amazing deals, many of which are better than Black Friday, Amazon Prime Day is undeniably huge — and other retailers want in on the shopping frenzy.

In order to take advantage of the deals on Amazon, you need to have a Prime Membership. There are plenty of perks that come along with the membership beyond free shipping, but shelling out $119 annually isn't the only way to find great deals online right now. Many retailers are fighting unofficial shopping holiday with no-membership sales of their own.

Competing retailers like eBay, Walmart, Target, Macy's, Best Buy, and more are all currently running huge promotions. Whether they're taking a direct shot at Amazon with $119 deals or they're simply calling it a Cyber Monday in July sale, it's a win-win for you.

By shopping at these retailers you'll be able to get great deals on tech, home goods, fashion, and much more without having to pay a steep membership fee. And if you already are a Prime member, you might find a few things that aren't listed on Amazon.

We've got plenty of Prime Day coverage here, but to help you find deals outside of Amazon we rounded up 12 of the best sales. Check them out, below.

Check back frequently for Insider Picks' curated selection of the best and most up-to-date Amazon Prime Day 2018 deals to shop, and sign up here for a free 30-day trial of Amazon Prime so you can access Prime Day if you don't want to miss out on Amazon's deals.

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